Nutella Bar

The Nutella Bar opened in Eataly last month as Nutella celebrated its 75th Birthday.  

The decor of the space consisted of Nutella jars stacked from floor to ceiling, covering the length of the walls.  

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The menu is, of course, all things Nutella. Bread with Nutella spread… Nutella filled muffin… Nutella crepe… .you get the idea.  

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As a lover of Nutella, I am a bit disappointed with my Nutella Bar experience. The store lacks originality in both design and food offerings.  It feels very gimmicky.  I can easily just buy a jar Nutella, take it home, and spread it on whatever I please.  

Nutella Bar 
200 Fifth Avenue
Entrance is on 23rd Street (Between 5th & 6th Ave.)
http://www.eataly.com/nyc-nutella/